Monday 5 October 2015

Double Page Spread analysis

Double page spread analysis



Q Magazine, have a modern and sleek layout. There is a large photograph of the artist that the article is about. In this case it is lady gaga. There is a constant colour scheme through out the magazine and it continues into the double page spread. The colour scheme consists of red, black and white. The main mage of the artist is put in black and white, the background of the article is white with black writing and the large L is in red. All 3 of these colours portray fairly similar meanings.

Red is associated with energy, strength, power, determination as well as passion, desire and love. Black is associated with power, elegance, formality and mystery. White is associated with elegance, power and innocence. These all have similar meanings as they are all associated with power and elegance. Therefore by using them colours it makes the artist and the magazine look powerful and elegant. However black and red can be quite dark and mysterious, which gives the magazine have a mysterious side to it, but the white brings a lighter side and balanced out the colours to give it an overall positive look. Your eye is instantly drawn towards the red letter 'L' because it takes up the most of the page and is in bright red. There is a large red L on the white background underneath the writing. This makes the artist stand out as it is the first letter of her name. The main image is of Lady Gaga, this image portrays a bad image for women because she is practically naked and it is very provocative, this however this could mean that it would also attract a male audience as well as a female audience. The title isn’t very large, and is placed at the top of the page which is a typical convention of a double page spread. However the title doesn't stand out as much, however the large red L makes up for this and stands out land makes people look at it and want to read it because its different to how a magazine would stereotypically lay a double page spread. The article is in columns, which is a typical convention of a magazine double page spread. 



Billboard magazine have gone for a more lively and colourful look, using striking fonts and images. The use of lively colours could show off the artist, who the double page spread is about and their personality. The colour scheme for the double page spread does not follow the same colour scheme that is on the front cover, this is because the front cover and contents page will have a theme that represents the style of the magazine, where as the double page spread has a theme that represents the style of the artist. The colour scheme for the double page spread is purple, grey and white. The colour purple is often associated with royalty, and therefor this colour fits in well with the article as the artist is Beyoncé, and she is often related to as ‘Queen B’, therefor using the colour purple is a good reflection of the artist. Native Americans associate grey with friendship, as Beyoncé originates from America, this could symbolize her friendship with all the readers and makes her and the magazine more welcoming and friendly. Lastly the colour white is associated with purity and kindness. This represents that Beyoncé is pure and natural and is kind, this will then create a relationship between Beyoncé and the readers. The title of the double page spread is ‘ Fiercely Creative’ and is in bold white font at the top of the page. This is a typical convention to have the title at the top of the page as it will be where you first look, also by having it in large bold font and in white it stands out completely against the dark purple font and draws the audience in. There is a large photo of Beyoncé on the right hand side. This makes her and the article stand out more as when the reader is flicking through the magazine, Beyoncé's face will stand out and will make the reader stop and read the article. The article is in columns, this is a typical convention of a double page spread article.


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 Blender magazine has gone for a black and white theme which a hint of blue and purple for their article. This choice of colour has is used to represent the artist. the colour scheme is very simple, the colour white represents purity and innocence, which contrast with the models pose and could show two sides to the artist. The colour black represents power and goes along with the models pose. The choice of the colour blue and purple represent royalty and therefore shows the artist as very powerful.  The main features on the double page spread includes; a masthead, main image, main body of text and a summary of the article. These are all typical conventions of a double page spread. The subject isn't wearing much clothing which portrays a bad image for women because it is very provocative due to the minimal clothing, however this could be another way to bring in a wider audience. The main body of text is very structured in two columns which is a typical convention of a double page spread. The summary of the article just gives a short summary of what you are able to find, to hook the reader and draw them in. This is typically placed above the main body.

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